127 HOURS
- Promotes the film on the famous director Danny Boyle, uses clips from his other films (Slum dog Millionaire, The Beach).
- Language - No specific release date - "this fall" and the tagline "Every seconds count", and "He takes us on a ride" makes the film specific to the audience and links to the genre of the film (Action/adventure).
- Media industry shown within the first 10 seconds - mainstream film - Production, Distrubtor - 20TH Century Fox, Pathe' and Everest Entertainment.
- Title of film at end makes the audience watch till over to find out name. White against a black background links it to the tagline, credits and website, its simple centered in the middle with open space around - connects to location.
- Camera - The camera follows one character throughout the 1.47 long teaser trailer indicating there's one main character in the main film.
- - The establishing, wide shot displays the setting in which the film is going to be located - desert - lonely - secluded - problems could occur.
- - Wide shots mostly used again to reinforced the setting and genre of action/adventure however, close ups of Boyles face are used to show how layed back he is and also, to gain a greater worry for him when a problem arises.
- Sound - Using more than one upbeat soundtrack gives away the atmosphere and situation the character gets put in which changes throughout (a roller coaster).
- - Hardly any diegetic sound, enforce the feeling of being alone, yet carefree.
- Editing - Split screen is visually different, compacts action which makes it appear more fast paced.
- - Follows the order of Beginning - introduction to character, Middle - different scenes (party), introduction to new characters, adventure. End - Problem occurs (left on cliffhanger this gives the audience a reason to watch the film).
- Mis-en-scene - The bike adds to the effect of going on a journey alone. Mountain bike suits the enviroment and again links to the genre.
